When tracking the trends of today’s craft beers across North America, it’s a certainty among craft brewers that growth depends on three things: clear beer, strong shelf life and fool-proof results. Knowing this to be the case, the brewmasters at Ashland developed Polyclar Brewbrite stabilizer for those craft breweries ready to bottle their beers for distribution beyond local venues and are linking its use to the success being enjoyed by those who are already expanding into bottling.
“Polyclar Brewbrite wort clarifier and beer stabilizer increases the colloidal stability of beverages to reduce haze and produce clear, more stable beer with a single addition to the kettle,” explains Mustafa Rehmanji, global research and development and technical manager for beverages, Ashland Specialty Ingredients, a commercial unit of Ashland Inc. “Our team works directly with customers to assist them in using our specialized technology. The combination of high-quality products and solid technical service is what builds partnerships and long-term relationships with our customers and distinguishes Ashland as a preferred supplier to the brewing industry. Further, we are now devoting increased research and development resources to focus on customer solutions beyond haze.”
Rehmanji, a widely respected brewmaster, and other experts from Ashland will be on hand at The Brewers Association’s Craft Brewers Conference (CBC) and BrewExpo America in Denver, Colo., April 8-11, in booth 1931 to share their beer stabilization knowledge with visitors. CBC is the only industry event that serves both brewpubs and packaging breweries. For professional brewers, CBC is the number one environment in North America for concentrated, affordable brewing education and idea sharing to improve brewery quality and performance.
The Ashland food and beverage team also provides customized training in stabilization technology. Viewed as a leader in beverage stabilization technology for quality and technical knowledge, Ashland products are supported by a global network of research and application scientists and technically trained salespeople.