Tanduay Rum Goes Statewide in Fla. This Month
Beginning this month, Tanduay Asian Rum will commence distribution throughout the entire state of Florida. This growth comes after a successful launch period in the southern part of the state that began when the rum first entered the U.S. back in late July. “The success of Tanduay Asian Rum in the Miami market makes the statewide expansion a logical next step and has always been part of our game plan,” remarks Whit Repp, VP of marketing at Brand Action Team, Tanduay Asian Rum’s agency of record.
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