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drinktec In South America Collaboration

drinktec, the World´s Leading Trade Fair for the Beverage and Liquid Food Industry, is now flying the flag in South America, too. This has come about through a cooperation with Brasil Brau, the Beer Technology International Fair, which takes place in São Paulo, Brazil. Both trade shows will in future be working closely together. The details of the cooperation have been set out in a Memorandum of Understanding. These include, for example, the addition of the words "powered by drinktec" to the name of Brasil Brau, as is already the case with China Brew & China Beverage (CBB).