Headlines

Beverage World presents the latest news from across the worldwide beverage market.

Super Bowl Ads Will Be Heavy on Colas, Beers

Six marketers — Anheuser-Busch InBev, Coca-Cola, Kraft Foods, the Milk Processor Education Program, PepsiCo and SodaStream International — will advertise eight beverages, including two new beers, Budweiser Black Crown and Beck’s Sapphire, and three colas, Coke, Pepsi-Cola and Pepsi Next. (NY Times)

Read more...

SABMiller’s Beer Demand Frozen by Chinese Winter

SABMiller Tuesday said an “exceptionally cold and wet winter” in China meant its organic beer volumes in the Asian powerhouse fell 3%, causing demand in the Asia Pacific region to decline and its overall global performance to slow. (WSJ)

Read more...

EU Court Gives Bud Beer Name to AB InBev

Anheuser-Busch InBev can trademark the name “Bud” for its beers in Europe over the objections of Czech company Budejovicky Budvar, which makes brews that it calls Budweiser Budvar and Bud Premier Select. (Los Angeles Times)

Read more...

Frozen Grapes Gathered Under Stars Make Ice Wine

With stars shining overhead and ice crystals glittering in the air, the temperature had dropped to minus 10 Celsius, or 14 Fahrenheit. Conditions were nearly perfect to harvest fruit for this year's ice wine, a Canadian speciality. (Reuters)

Read more...