Headlines

Beverage World presents the latest news from across the worldwide beverage market.

Tito's Takes Flight on United

A small-batch vodka made in Austin, Texas, has found its way onto one of the world's biggest airlines. Tito's Handmade Vodka, created by geologist and geophysicist Bert "Tito" Beveridge, is now the exclusive vodka supplier to United Airlines, the companies were set to announce. They declined to discuss terms of the agreement, but industry sources say that selling alcohol to airlines is not that profitable, since drinks are often complimentary in Business or First Class. (Reuters)

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In Zone Names Carl Sweat New CMO

In Zone Brands, the privately held children’s beverage company that creates healthy juice drinks for children, announced today that beverage industry veteran Carl Sweat has joined the company as Chief Marketing and Commercial Officer. Sweat will be responsible for strategic leadership and execution of In Zone’s branding, marketing, innovation and sales efforts. “Carl has an excellent track record of integrated branding and sales experience that he brings to In Zone,” said In Zone CEO Jim Scott. “Carl’s exceptional background combines marketing, general management leadership and health and wellness beverage experience, and he has the insight to help shape the future for In Zone. Our company is focused on creating healthy drinks for children, and bringing Carl on board is instrumental in fueling our growth and product innovation.”

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NBWA Toasts American Craft Beer Week

America’s 3,300 licensed beer distributors will celebrate the excitement that craft beer brings to the beer industry during American Craft Beer Week, May 13-19, 2013, a national celebration highlighting the culture and contributions of craft beer and the 2,400 craft breweries across the United States. “It’s hard to believe that there were only 40 some breweries in the U.S. in the 1980s, and yet today there are 2,400! America’s beer distributors are proud to partner with America’s craft brewers and serve as the vehicle to market for their brands,” said Craig Purser, president & CEO of the National Beer Wholesalers Association (NBWA). “Because of today’s effective system of alcohol distribution, American consumers have the greatest choice and variety of beer available in the world.”

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Campari Q1 Profit Misses Estimates

Davide Campari-Milano SpA, the maker of Wild Turkey bourbon, reported first-quarter profit that missed estimates as sales fell because of weak shipments to Italian retailers and bad weather in Germany. Earnings before interest and tax dropped 18 percent to 51.5 million euros ($66.9 million) in the three months through March 31, the company said today in a statement. The average estimate of 12 analysts was 60.1 million euros. Sales excluding the effect of acquisitions and disposals slid 9 percent. (Bloomberg)

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Dulce Vida Adds to Its Accolades

Dulce Vida, the certified USDA organic, 100 Proof tequila, continues to be recognized within the spirits industry, thanks to recent accolades received from the San Francisco World Spirits Competition and Tequila.net.

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New Belgium Unveils New Lips of Faith Entries

New Belgium Brewing, maker of Fat Tire Amber Ale and a wide variety of award-winning beers, has two new quarterly Lips of Faith offerings now available: Paardebloem, which is the newest collaboration with Red Rock Brewing in Salt Lake City, and Pluot. Paardebloem is the sixth collaboration beer with Red Rock Brewing. The beer brings together a diverse set of ingredients ranging from peach juice to dandelion greens. It blends funky brettanomyces with New Belgium’s house Belgian ale yeast, and includes a touch of wood-aged sour beer and Grains of Paradise. Paardebloem pours a light, hazy gold and is 9 percent ABV.

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