September 11-15, 2017
New Beverage

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LeSutra, LLC 750 mL and 375 ml
$29.99 and $19.99 Suggested Retail Price

Grammy award-winning producer Timbaland is venturing into the alcohol segment with LeSutra, an ultra premium brand of sparkling liqueurs with premium vodka that offers an alternative to traditional spirits and champagne. LeSutra comes in a variety of flavors including blueberry, strawberry, grape and peach. Inspired by the Kama Sutra, “sutra” meaning “the thread or line that holds things together,” LeSutra will be launching in select states this month including New York, Delaware, Maryland, Michigan, Florida and Washington D.C., with plans to expand nationally by the end of 2013. LeSutra is 30 proof and has a suggested retail price of $29.99 for a 750 mL and $19.99 for a 375 ml bottle.

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